Landing Page Design for Boomer | 60+ Community Platform in Germany

Challenge

Boomer, a platform focused on Germany's 60+ community, needed a landing page design that would make it simple for seniors to engage with a variety of activities and events. The platform wanted to encourage older adults to stay active, learn new skills, and socialize. The challenge was to create a modern yet easy-to-navigate interface that would resonate with the senior audience, many of whom may be less familiar with technology.

Solution

We provided a landing page design for Boomer using Webflow, prioritizing simplicity, functionality, and the specific needs of seniors in Germany. The new landing page features an intuitive layout with large text, simple navigation menus, and clear calls-to-action that make booking activities quick and easy.
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